I like to keep things simple. The Thailand foodservice market is projected to hit a CAGR of 4.19% over the period of 2021-2026. With the onset of COVID, many full-service restaurants went out of business. But, there's been a disruption and a new trend is here to stay. FAST FOOD IS HOT. In-person dining was the hardest hit segment due to people trying to avoid large crowds. The disruption has taken us in the direction of online ordering but, another opportunity is fast food. Thai food is delicious. Create a brand, that is clean, compact (a small kitchen) that serves fantastic Thai food. Location is also important. I would advise setting up in an outdoor shopping center.